Client  BMW Group Classic
Agency Shot One GmbH
Category 360° VR Production
Date 05 July 2017

Panorama of classic beauty: enjoy 360° Video at the Concorso d’Eleganza Villa d’Este, in the midst of the action for all who couldn’t join the event. #ConcorsodEleganza #VilladEste #BMWGroupClassic

Concorso d’Eleganza Villa d’Este

(Competition of Elegance of Villa d’Este) is an elegance competition for classic and vintage cars. It has taken place every year since 1929 during the last weekend of April in Villa d’Este on the shores of Lake Como, Italy. Since 2011 the event takes place in the second half of May.

BMW Group has organised the Concorso, jointly with the Grand Hotel Villa d’Este, for the last ten years.

Visitors can admire about fifty cars, all built between the 1920s and the 1970s, organized in different categories.

Car makers also take advantage of the event to showcase some of their upcoming models.


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